Fitosoil Laboratorios SL, a leading Spanish laboratory in the agriculture and food safety markets, is pleased to launch its redesigned logo and its brand-new website to mark the evolution and growth ambition of the company.
Fitosoil has built a strong brand reputation over the years by providing its clients with a complete range of services from agronomy to chemical testing on a wide range of products. The lab holds a leading position in the fertilizer sector, for which they have developed advanced analytical techniques at international level and enjoy one of the largest accreditations scopes in Europe. After joining the Cotecna Group in 2021, sharing similar values of entrepreneurship, family business approach, and technical predominance, the company is now pursuing a growth ambition with the objective to make available to its customers the very latest technology to address stringent legislative controls. To support this vision and reinforce their positioning in the market, they are taking the opportunity to refine their brand identity by unveiling a new modern logo and a brand-new website for the company.
Designed to work effortlessly across digital and physical channels, the new logo aligns Fitosoil’s brand image to that of Cotecna, while retaining key elements of their visual identity and a strong connection with their history. With its modern, professional, and lean appearance, it reflects not only the Fitosoil image but also the high-end service level they consistently provide to customers through their integrated portfolio of services that cover all the different market needs to ensure that products meet all required quality, safety and sustainability standards.
Aligned with this new brand identity, the freshly redesigned and restructured website allows a better user experience. It incorporates a more modern and dynamic design that is structured to present Fitosoil’s growing portfolio of services.